Building on a strong legacy of more than 145 years, we are leading the way to reimagine and improve life every day. Today and for generations to come. Through our innovative and sustainable brands and technologies, across our teams around the world.
bg电子娱乐场 holds leading positions in both industrial and consumer businesses: Our portfolio includes well-known hair care products, laundry detergents, fabric softeners as well as adhesives, sealants, and functional coatings.
Senior Brand Design Manager
Senior Brand Design Manager
About this position
About this Position
- This position is part of SK retail MKT 鈥� brand design team, which will offer you a great opportunity to have a holistic view on category strategy, portfolio, pipeline and each NPD. You will be the creator for future 鈥淗ERO SKU鈥�.
What you麓ll do
- CATEGORY STRATEGY:
- Develop category strategy based on category/market trends and consumer insights, defines clear roadmap and growth priorities for category and brands in China.
- Develop 5Y pipeline in China market to drive category growth. - NEW PRODUCTS DEVELOPMENT:
- Market intelligence: familiarize with category trend and local market & consumer insights to create new products ideation.
- Lead collaboration with regional team on regional NPD development and ensure all NPD on-time-in-full delivery in China.
- New Product Development: execute NPD projects including conceptualization, validations (GOI, GOII), development (formula, claim, packaging, artwork, price) with internal and external partners (R&D, NPI, Supply Chain, - - Purchasing, Production, Legal, Agencies, etc.) and implementation.
- NPD handbook: compile handbook including NPD background, NPD details and communication strategy. - NPD LAUNCH TRACKING:
- Launch tracking: closely monitors launch performance and coordinates with local market to seek optimization opportunity. - BRAND PLAYBOOK (local brand):
- Develops brand playbook including manifesto, brand purpose, brand proposition, TA, Attributes and key benefits, brand role, etc.
What makes you a good fit
- At least 5 years鈥� working experience of marketing role in FMCG company, NPD experience is a must.
- Beauty related industry experience is preferred, and beauty sense/insight is a must.
- Excellent work ethic, marketing ability combined with managerial skills.
- Experience of leading people is preferable.
- Bachelor degree, Fluent in spoken and written Chinese and English.
Some perks of joining bg电子娱乐场
- Flexible work scheme with flexible hours, hybrid work model, and work from anywhere policy for up to 30 days per year
- Diverse national and international growth opportunities
- Globally wellbeing standards with health and preventive care programs
- Gender-neutral parental leave for a minimum of 8 weeks
- Employee Share Plan with voluntary investment and bg电子娱乐场 matching shares
- Comprehensive Group Insurance Scheme
- Annual Physical Examination
- Flexible Benefits cover for dependents
- Company Products Discount
At bg电子娱乐场, we come from a broad range of backgrounds, perspectives, and life experiences. We believe the uniqueness of all our employees is the power in us. Become part of the team and bring your uniqueness to us! We welcome all applications across different genders, origins, cultures, religions, sexual orientations, disabilities, and generations.
JOB ID: 25078307
Job Locations: China, Shanghai, Shanghai
Contact information for application-related questions: bg电子娱乐场.GCN.Recruitment@henkel.com
Please do not use this email address for sending your application or CV. To apply, please click on the "Apply for this role" button below. Applications sent via e-mail will not be accepted.
Application Deadline: As long as the vacancy is listed on our Career Site, we are happy to receive your application
Job-Center: If you have an application already, you can create or log in to your account to check the status of your application. In case of new account creation, please use your email address that you applied with.
About bg电子娱乐场
FAQ
I am interested in several jobs. Can I apply for multiple positions at the same time?
Yes 鈥� simply fill out your profile in our online application system. Once your online profile is complete, you can apply for multiple positions.
The job offer is written in English 鈥� should I write my application in English as well?
Yes, please. As bg电子娱乐场 is an international company you will be working with colleagues from all over the world and English is our official company language. Generally, the 鈥榬ule鈥� is: please write the application in the same language as the job ad.
Do I get feedback during the application process about the state of my application?
Each position that we have open with bg电子娱乐场 is unique, and finding the right candidate is important for both the hired candidate as well as for bg电子娱乐场. We want to make sure that both the candidate and the company are a good fit for each other. We will provide feedback to the candidates throughout the entire process.
Can employees move between business areas and/or to a different country?
Yes, in fact it is an expectation within bg电子娱乐场 that our talent is flexible and mobile. This helps to support the company on a broad, global level.
Our 鈥淭riple Two鈥� philosophy promotes this expectation, by allowing you to work in at least two different roles, in two different business areas and two different countries. The reason behind this philosophy is that we believe working in different roles, business units and functions is good for your personal development and improves your understanding of bg电子娱乐场 as a global company.
Here you will get further information on our training programs.
Whom do I contact if I have questions concerning my application?
Our recruiting team will help you with all requests regarding your application. Contact the team here.